Micron Is Not Quality

Buyers are trained to compare film by micron and roll price. Both are proxies — and both are misleading.

A thick film that is not reinforced still stretches and yields under a heavy load. Thickness is not containment. Structure is.

The number that matters is the fully-loaded cost to wrap one secure pallet — film, labour, damage and re-wrapping combined. Toreto engineers for that number, not the micron on the box.